How Doobile is digitizing Addis Ababa's laundry shops
From paper ledgers to live dashboards — how local shops are moving online and doubling their reach with Doobile.
Mar 12, 20265 min read
Now live in Addis Ababa
Laundry Should Be This Easy
Book pickups, track your laundry in real time, pay digitally, and receive freshly cleaned clothes at your doorstep.
4.9 rating · 10,000+ orders delivered
Current order
Order #DL-2841
Progress60%
Pickup Scheduled
9:00 AM
Washing
11:30 AM
Ready
In progress
Out for Delivery
Expected 3:30 PM
Delivered
—
Estimated deliveryToday · 4:30 PM
Trusted by leading businesses across Ethiopia
SKYLIGHT HOTELBOLE APARTMENTSTANA RESTAURANTADMAS HOSPITALBLUE WAVE LAUNDRYFRESHPRESSGRAND RESORT & SPAADDIS KITCHEN
Features
Everything you need, in one platform
From doorstep pickup to digital payments — Doobile connects customers, laundry businesses, and drivers in one seamless ecosystem.
Doorstep Pickup & Delivery
Drivers collect and deliver laundry directly to your doorstep.
Real-Time Tracking
Track every order live from pickup until delivery.
Digital Payments
Pay with KAAFI, eBirr, Telebirr, CBE, or Chapa.
KAAFIeBirrTelebirrCBEChapa
Instant Notifications
SMS and push notifications for every order update.
Laundry Marketplace
Compare and choose your preferred laundry shop.
Customer Profiles
Saved addresses, order history, and preferences.
Business Dashboard
Owners manage orders, staff, customers, and reports.
Driver App
Optimized pickup and delivery assignments for drivers.
How It Works
From dirty to delivered in six steps
Create Account
Register with your Ethiopian mobile number.
Verify OTP
Secure phone verification in seconds.
Create PIN
Protect your account with an encrypted PIN.
Schedule Pickup
Choose your pickup location and time.
Laundry Processing
Cleaned by trusted, vetted laundry partners.
Delivery
Fresh clothes delivered back to your door.
Customer App
A beautiful app your customers will love
Six crafted screens covering the full journey — from scheduling to doorstep delivery.
9:41
Selam, Abel
Let's get your laundry done
A
Search services…
20% off your first order
Free pickup & delivery this week
CODE: SELAM20Services
Wash & Fold
Dry Clean
Ironing
Order #DL-2481
WashingEstimated delivery: Today, 6:30 PM
01 — Home
Everything in one place
Browse services, see transparent prices, and schedule a pickup in under a minute.
Available on iOS and Android
For Laundry Businesses
Grow Your Laundry Business
Join Doobile and turn your shop into a digital-first operation. We bring you steady orders, handle payments and logistics, and give you the tools to run everything from one dashboard.
- Receive more customers
- Digital order workflow
- Employee management
- Revenue reports
- Advanced analytics
- Order management
- Commission dashboard
- Instant payouts
FreshPress Laundry
Bole, Addis Ababa
Today's Orders
24
Revenue
8,450 ETB
Rating
4.9
Weekly orders
+18% vs last weekMTWTFSS
Recent orders
#DL-9012Selamawit G.
New#DL-9011Yonas M.
In progress#DL-9010Hanna K.
ReadyToday's Routes
Wed, Jul 15 · Addis Ababa
Optimized route · 8.4 km total
Pickup #3
Bole, Addis Ababa · 1.2 km
For Drivers
Earn Money Delivering Laundry
Be your own boss. Pick up and drop off laundry on your schedule with optimized routes, clear digital assignments, and earnings that land instantly after every delivery.
- Flexible schedule — work when you want
- Built-in navigation
- Route optimization
- Instant earnings
- Digital assignments
Admin Platform
One dashboard to run the entire operation
Real-time visibility into orders, revenue, drivers, and system health.
app.doobile.com/admin
Orders Today
312
+12%Revenue
86,400 ETB
+8%Active Drivers
38
-2%Laundry Shops
57
+3%Customers
4,210
+9%Revenue
2.4M ETB +8.2%
Jun 16Jun 23Jun 30Jul 7Jul 15
Orders
This weekMonSun
Recent Orders
View all| Order | Customer | Status | Amount |
|---|---|---|---|
| #DL-9012 | Selamawit G. | Delivered | 340 ETB |
| #DL-9011 | Yonas M. | In Transit | 520 ETB |
| #DL-9010 | Hanna K. | Washing | 275 ETB |
| #DL-9009 | Dagmawi T. | New | 610 ETB |
Live Drivers
38 onlineSystem Health
API99.99%
Payments99.9%
SMS99.8%
Security
Bank-grade security, built in
Your data and payments are protected at every layer.
Secure Authentication
Every session is verified with industry-standard, hardened auth flows.
OTP Verification
One-time passcodes by SMS keep every account tied to a real phone number.
Encrypted PIN
Payment PINs are encrypted end-to-end and never stored in plain text.
JWT Authentication
Short-lived signed tokens protect every API request across the platform.
Role-Based Access Control
Admins, shops, and drivers each see exactly what they need — nothing more.
Reliable Cloud Hosting
Redundant cloud infrastructure keeps Doobile fast and always available.
Production infrastructure with 99.9% uptime SLA
99.9% uptime SLA24/7 monitoringDaily encrypted backups
The Difference
From laundry day dread to done-for-you
See what changes when your laundry runs on Doobile.
Before
- Piles of dirty clothes waiting
- Hours lost sorting, washing, drying
- Phone calls and cash runs to the shop
- No idea when it will be ready
After Doobile
- Fresh, folded clothes at your door
- Your weekend back — book in 30 seconds
- Cashless, trackable, on your schedule
- Notified at every step until delivery
Why Doobile
The old way vs. the Doobile way
See how much simpler laundry day becomes when your whole routine moves into one app.
Traditional Laundry
- Phone calls to place an order
- Cash only
- No order tracking
- No pickup or delivery
- No notifications
- No online payments
Doobile
- Online ordering
- Live tracking
- Pickup & delivery
- Digital payments
- Instant notifications
- Partner marketplace
- Business analytics
| Feature | Traditional | Doobile |
|---|---|---|
| Online ordering | Not available | Included |
| Live order tracking | Not available | Included |
| Pickup & delivery | Not available | Included |
| Digital payments | Not available | Included |
| Instant notifications | Not available | Included |
| Business analytics & dashboard | Not available | Included |
Testimonials
Loved by customers and businesses alike
From busy families to growing laundry shops, Doobile keeps Addis Ababa fresh.
“I schedule a pickup on my phone and my clothes come back fresh two days later. It just works.”
“Doobile doubled our monthly orders. The dashboard runs my whole shop.”
“Reliable pickup for all our linens. Tracking every bag is a game changer.”
“Flexible hours and instant payouts. Best gig in Addis.”
- Orders Processed
- 0+
- Laundry Businesses
- 0+
- Drivers
- 0+
- Platform Availability
- 0.0%
Pricing
Simple pricing for everyone
Free for customers. Fair commissions for partners. No hidden fees.
Customers
Free
forever
Download and book, pay only for your laundry.
- Free pickup scheduling
- Live order tracking
- Digital payments
- Order history
Most Popular
Laundry Partners
8% commission
per completed order
Grow your shop with a steady stream of orders.
- Business dashboard
- Order & staff management
- Analytics & reports
- Marketing exposure
- Dedicated support
Drivers
Keep 90%
of every delivery
Earn on your own schedule across the city.
- Flexible schedule
- Route optimization
- Instant payouts
- In-app navigation
All prices in ETB. Volume discounts available for hotels and institutions.
FAQ
Frequently asked questions
Everything you need to know about booking, paying, and earning with Doobile.
From the Blog
Stories from the Doobile ecosystem
Product news, fabric-care guides, and partner journeys from across Ethiopia.
5 laundry myths that are ruining your clothes
Hotter water means cleaner? More detergent is better? We separate fabric-care fact from fiction.
Mar 5, 20264 min read
From 2 shops to 20: FreshPress's growth story
FreshPress scaled across Addis Ababa in 18 months using Doobile's marketplace, analytics, and driver network.
Feb 26, 20266 min read
Get the app
Download Doobile today
Start your first pickup in minutes. Available on Android — iOS coming soon.
Get it onGoogle Play
Download on theApp StoreComing Soon
We accept
- KAAFI
- eBirr
- Telebirr
- CBE
- Chapa
Scan to download
Ready to simplify your laundry?
Join thousands of customers, partners, and drivers on Ethiopia’s smartest laundry platform.
Free to download · No credit card required